Football season is almost here. Fans are fired up, and they're looking for the best place to watch the big game. The question is: will they choose your venue?
Whether you're running a bar, restaurant, or event space, game day is one of the biggest revenue opportunities of the year. Here's how to make the most of it.
Discounts drive decisions. A dollar off sports drinks and shots or half-priced beers in the fourth quarter — whatever keeps customers in their seats until the final whistle. Whatever you offer, make it compelling enough to compete with the bar down the street.
Not every game kicks off at night — college football especially. So you may need to get a little creative. Serve up a pre-game day breakfast spread, whip up drinks in team colors, and lean into the energy before game time.
Have access to a parking lot or field? Use it. A tailgate party draws a crowd on its own, but pairing it with one of our high-definition MuscoMAX™ Mobile LED Video Trailers takes visual experiences to another level. Crystal-clear outdoor LED display technology, built tough, and easy to setup and teardown — your crowd won’t miss a single minute of the action.
Channel all that game day energy into something meaningful by hosting a silent auction for a local charity. Fans can bid on exclusive items, and you can build goodwill in your community in the process. A win-win all around.
The easiest and most cost-effective way to get fans in their seats longer? Trivia. Host contests before and after the game. More time at your venue means more spending — it's really that simple.
Millions of fantasy football players are tracking every stat, play, and touchdown throughout the season. Give them a reason to watch live sports at your venue. Host weekly contests, track the stats, or hand out prizes. They’ll be back week after week.
Fans want to feel the action — not just watch it. A large scale LED display puts them as close to the field as possible without leaving your venue. The right display technology — with optimal pixel pitches and viewing distances calibrated for your space — transforms an ordinary game day into an eye-catching experiences fans will talk about for weeks.
Not all screens are built the same, though. Our MuscoMAX Mobile LED Video Trailer sets the industry standard for a reason. Every unit is engineered for durability, reliability, and seamless performance — delivering a picture so sharp and vivid across a wide range of environments that your crowd will feel like they have front-row seats. Easy to set up, built to perform, and designed to impress. It's an investment that pays for itself the moment the crowd walks in. When you want to host the best, buy (or rent) from the best.
Team-themed giveaways get the crowd going. Branded merchandise — think hats, shirts, koozies — gives fans something to take home while keeping your venue top of mind long after the final whistle.
Game day isn't just an event — it's an opportunity to show your community what your venue is made of. The bars and restaurants that win aren't the ones with the cheapest drinks. They're the ones that deliver an experience fans can't find anywhere else.
At Musco LED Videoboard Systems, we build the technology that makes that experience possible. From tailgate setups to full venue transformations, our MuscoMAX Mobile LED Video Trailers and LED video walls are designed to perform when it matters most — no matter where you're located across the United States.
Don't settle for second best this season. Contact our team today and let's build something your fans won't forget.
